Women Entrepreneurs of MSME Clusters in Hyderabad

 The main objective of this study is to identify some of the key familial, social, and psychological factors that promote / inhibit entrepreneurship among women in Hyderabad. It is hoped that the identification of such factors will assist in the design of EDP programmes and enable planning agencies at the State and local levels to design schemes to overcome these constraints. As the issues are complex and only a few studies exist on this topic, the present exercise constitutes an exploratory investigation. 

Specific objective of this study are the following:

1. To understand the demographic and business profile of women entrepreneurs in different clusters
2. To examine the factors responsible for undertaking entrepreneurial activity 
3. Study the scope of their entrepreneurial activities 
4. Studying different problems faced by women in different clusters

• 70%+ either are not aware or feel that Gov policies did not help.

• 69%+ feel that women associations are helpful.

• 60%+ cite being own boss or independence as the main motivator.

• 58%+ face marketing or reaching out constraints.

A Comprehensive Research Study was recently conducted by Milagrow to better understand the Women Entrepreneurs of Hyderabad. By performing this research, Milagrow wishes to strengthen its understanding of the women entrepreneurs and the problems faced by them. Milagrow plans to expand this research to other states as well. Knowledge that may be extracted from this study is not to be regarded as exemplary only of a unique set of circumstances; duly addressing the concerns it raises can mean survival to hundreds of thousands of struggling women entrepreneurs in the entire Indian subcontinent. 

Umpteen studies have been conducted worldwide on Women entrepreneurs’ success and failures.  Despite the policies initiated by the State Government of Andhra Pradesh and Government of India, financial institutions are hesitant to give loans to women entrepreneurs as they might quit even a well-running business for the sake of their families. 

Of the 250 women owned enterprises surveyed, 97 (39%) were micro enterprise, 95 (38%) were small enterprises, and the rest 58 (23%) were medium enterprises. Self learning (47%) and contribution to family income (34%) were reported as the reason by micro enterprise entrepreneurs whereas need to be one’s own boss (52%) was the reason for medium enterprise entrepreneurs.  

• Introduction

• Micro, Small and Medium Enterprises (MSMEs)

• Structure of MSMEs in India
•  
• Importance of MSMEs  

• Review of Literature

• Research Methodology

• Introduction

• Objectives

• Scope

• Limitation

• Methodology

• Survey

• Selection of sample

• Sample description

• Expected outcome

• General Characteristics of Business Women in Hyderabad

• Study and analysis

• Recommendations

• Conclusion

• References

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